Privacy Policy

The website Strique, https://www.strique.io/, its associated website http://app.strique.io and other websites as may be developed by Digistrique Solutions Private Limited (hereinafter collectively referred to as “Website”), is a web application that provides services in the area of performance marketing and advertising (“Services”) for users, like merchants who use the Shopify platform and their end users, (“Users”/ “you”, “yours”) to streamline and enhance their business’ performance. The Website is owned and operated by Digistrique Solutions Private Limited, a private limited company incorporated under the provisions of The Companies Act 2013, having its registered address at 6th Floor, C-wing, Oberoi Garden Estate, Chandivali, Off Saki Vihar Road, Andheri East, Mumbai City MH- 400072 IN (“we”, “us”, “our”).This Privacy Policy (“Policy”) governs the manner in which we collect, use, maintain and disclose information collected from you, and outlines how you can limit the sharing of information. We are committed to protecting the privacy of our Users, and follow the required and appropriate security, administrative measures and processes that are a must to take care and guard your personal data from breach of privacy, loss, misuse, or alteration of the same. The Policy also describes the rights and options available to you with respect to protection of your personal data. You can visit our Website to browse, without revealing any information about yourself. The Website collects only that information volunteered by you, in case you do not provide your basic personal information, we may not be able to serve your request on the Website.

General Information we collect on Strique Website
Strique collects data about your activities that does not personally or directly identify you when you visit our website. This information may include the content you view, the date and time that you view this content, or your location information associated with your IP address. We use the information we collect to serve you more relevant advertisements. We collect information about where you saw the ads we serve you and what ads you clicked on. We do not link the non-personally identifiable information we store using cookies (described above) to any personally identifiable information you submit while on our site. We believe in giving you control over which ads you see. You may opt out of having your data collected from this browser on this device for the purpose of receiving targeted or retargeted ads from Strique. 

Information that we collect from Client's Shopify or Magento Store
When you install the App, we are automatically able to access certain types of information from your Shopify or Magento account: name, email, phone number. We collect personal information directly from the relevant individual, through your Shopify account, or using the following technologies: “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org. “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site. 

Information that we collect from Client's Google Ad Accounts
The data corresponds to the user like Google AdWords data, merchant center, etc. is obtained through the authorized API credentials of our Strique app. The credentials are stored in a secure location to keep them confidential. We don't access any personal user data just basic user profile information and get access to the user AdWords, merchant center, GA, and GTM to provide a seam less experience to market your products digitally across google platforms.

Tracking Technologies on our Website:
Google Analytics
In order to optimize this website, we use Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how you use this website. The information generated by the cookie about your use of this website (including your IP address) will be transmitted to and stored by Google on servers in the United States. If the IP anonymization is activated on this website, your IP address will previously be truncated by Google within the EU member states or EEA member states. Only in exceptional cases will the IP address be transferred to Google on a server in the United States and thereafter be truncated. On behalf of the website operator, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. The IP address that was transmitted by your browser will not be combined by Google with any other data. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You may also prevent the collection of the data that was generated by the cookie and that is related to the use of the website (including your IP address) as well as its processing by Google by downloading and installing a browser plugin that is available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de Additional information thereto is available at http://tools.google.com/dlpage/gaoptout?hl=de and http://www.google.com/intl/de/analytics/privacyoverview.html (general information to Google Analytics and privacy). This Website uses Google Analytics with its extension code “gat._anonymizeIp()“ so that IP addresses will therefore only be processed in a shortened form to prevent persons from being identified.

Google GDPR Compliance

Google AdWords
We as a Google AdWords customer also use Google Conversion Tracking, a web analytics service provided by Google, Inc. (“Google”). Google AdWords places a cookie in your browser (“Conversion Cookie”) if you have accessed our website via a Google ad. These cookies are valid for 30 days. If you access some of our sites and the cookie is still valid, we and Google can recognize that somebody has clicked on the ad and thereafter was transferred to our website. Every AdWords customers uses a different cookie, and therefore it is not possible to track cookies via the websites of AdWords customers. The information obtained via the Conversion Cookie is used in order to assemble conversion reports for AdWords customers. The AdWords customers receive the number of users that have clicked on their ad and have been transferred to a site that includes the Conversion Tracking Tag but they do not receive any information that would allow them to identify the user. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

Google GDPR compliance

LinkedIn
Our website includes include social media features, such as Linkedin button. This Feature may collect your IP address, which page you are visiting on our website, and may set Cookies to enable the Feature to function properly. Your interactions with this feature are governed by the privacy policy of the company providing it. See the LinkedIn Privacy Policy here https://www.linkedin.com/legal/privacy-policy.

LinkedIn GDPR Compliance

Facebook Social Plugins
This website uses social plugins (“plugins”) from the social network facebook.com which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The plugins are identified by one of the Facebook logos or the amendment “Facebook social plugin”. The list and the look of the Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/.If you access a page on our website that includes such a social plugin, your browser sets up a direct connection to the Facebook servers. Facebook transfers the social plugin’s content directly to your browser which will then integrate it into the website. Therefore we have no influence on the extent of the data that Facebook collects via its social plugins, and thus, can only inform you based on our state of knowledge: Through integration of the plugin, Facebook obtains the information that you have accessed the respective page on our website, even if you are not a registered user of Facebook or are not logged into Facebook. This information as well as your browser’s IP address is transferred to Facebook’s server in the United States and is being stored there. According to Facebook, only anonymized IP addresses are stored from non-registered users in Germany. If you are logged in to Facebook, Facebook can allocate the visit to our website to your Facebook account. Facebook receives such information irrespective of whether you interact with the social plugins or not. If you do interact with the social plugins, e.g. by using the «Like-it-Button» or by posting a commentary, your browser will transfer such information directly to Facebook where it is being stored. Such information will also be published on Facebook and be displayed to your Facebook friends. For information on the purpose and extent of data collection, the further processing and use of such data by Facebook, as well as your rights in this regard and your setting options for the protection of your privacy, please refer to Facebook’s privacy policy: http://www.facebook.com/about/privacyIf you are a Facebook member and do not want Facebook to collect data on you via our website and to combine such data with your Facebook membership data, you need to log off from Facebook before accessing our website. Furthermore, you may also block social plugins by downloading and installing add-ons for your browser, such as the Facebook blocker: http://webgraph.com/resources/facebookblocker/

Facebook GDPR Compliance

Information that we collect from Client's Google Ad Accounts
The data corresponds to the user like Google AdWords data, merchant center, etc. is obtained through the authorized API credentials of our Strique app. The credentials are stored in a secure location to keep them confidential. We don't access any personal user data just basic user profile information and get access to the user AdWords, merchant center, GA, and GTM to provide a seamless experience to market your products digitally across google platforms. What data are we requesting: We fetch user basic profile information like name, profile, email, etc. Apart from this, we fetch information about the given entities belonging to the client.

1. Google Adwords - We get access to the user AdWords account to our manager account in order to fetch and created campaigns.
2. Merchant Center - We get access to the user merchant center account to create a feed and upload products to it.
3. Google Analytics - We get access to user GA to track conversions, page views, and other data related to the website and fetch the same for recommendations and reports.
4. Google Tag Manager - We get access to user Tag Manager to fire custom events on the website purchases, add to cart, product views, etc.

Why are we requesting Google user data:
We fetch all the given info to give seamless experience so that users can create easily create campaigns, ads, and able to track the purchases, product views, etc. Apart from this, we provide reports, recommendations by analyzing the data we fetch from required entities.

Information that we collect from Client's Amazon Ad Accounts:
If a customer provides third-party account authentication (i.e., Amazon seller/vendor account ID or other third-party sites) or signs into the Strique services via a third-party site/service, some content and/or information in the authenticated accounts may be transferred to their Strique account. This transmission of third-party account information (such as previous Amazon ad campaign content) is covered by this privacy policy. The said information may be required either to register with Strique or to fully leverage the features offered by the organization. In order for us to provide the customers with all the offered features, we would also need access to their Amazon account(s). The following data is gathered from the Amazon account(s):

1) Seller ID
2) Order ID(s)
3) Statistical data such as time of orders, sales, and ordered items.
4) Master data on the products sold such as item number, description, and prices.
5) Miscellaneous information about the customers' advertising activities on Amazon.

Google API Services User Data Policy Compliance Disclosure:
Strique complies with the Google API Services User Data Policy, including the Limited Use requirements. This policy governs the use and transfer of information received from Google APIs, ensuring that your data is handled responsibly and in accordance with Google's guidelines.

Limited Use Policy Disclosure:
To reinforce our commitment to user privacy and compliance, we adhere to the Limited Use requirements specified by Google. Strique's use and transfer of information obtained from Google APIs, especially the sensitive scope [https://www.googleapis.com/auth/content], strictly align with the Limited Use Policy.

Link to Google API Services User Data Policy:
For your convenience, you can access the full Google API Services User Data Policy here.



Cookie Policy
"Cookies" are small pieces of information that a website sends to your computer’s hard drive while you are viewing a website. We use cookies, local storage and other technologies, to recognize your browser or device, to learn more about your preferences for improving security, and to provide you with essential features and services to enhance and improve our Services and Website. We may use session Cookies (temporary cookies), persistent Cookies (which stay on your computer until you delete them) and third- party Cookies (tracking cookies that track your online behavior) to provide you with a more personal and interactive experience on our Website. Cookies allow you to take advantage of some of our essential features, available on the Website. You can manage browser cookies through your browser settings. If you block or otherwise reject our Cookies, you may not be able to avail all the features and functions available on our Website. Approved third parties, including search engines, social media networks, and Shopify, may also set cookies, in the process of performing services on behalf of us, when you interact with us. You may access their cookie policy on their respective websites.

Opting out from our marketing communications:
You may 'opt-out' from our marketing communications, by communicating the same to us, by sending an email to: [email protected], in furtherance of which, we shall cease to process the information, which is required to contact you for marketing communications. However, the information which is necessary to provide you with the Services will continue to be processed and used.

Note for Minors:
This Website, its events, promotions, blogs, materials and other services, as displayed on the Website are not intended for use by anyone under the age of 18 years. We do not knowingly collect personal data relating to anyone under the age of 18 years old, unless the same has been provided to us by you.

Outbound Links:
The Website may contain links to third-party websites and resources (referred to collectively hereinafter as “Linked Sites”). These Linked Sites are provided solely as a convenience to you, and as part of the Website and its Services and is not an endorsement by us of the content of such Linked Sites. We make no representations or warranties regarding the correctness, accuracy, performance or quality of any content, software, service or application found at any Linked Site, and are not responsible for the availability of the Linked Sites or the content or activities or function of such sites. If you decide to access Linked Sites, you do so at your own risk and peril, knowing that your use of Linked Sites is subject to any applicable policies and terms and conditions of use, including but not limited to, the Linked Site’s privacy policy.

Inbound Links:
Linking to any page of the Website other than to https://www.strique.io/, through a plain text link is strictly prohibited in the absence of a separate linkage agreement with us. Any website or other devices that link to https://www.strique.io/, or any page available therein is prohibited.

Your rights:
In consonance with the principles of international privacy laws, you are granted the following rights:
1. The right to access: You may request access to your personal data. You may also enquire about the manner in which their data is used, processed, stored, or transferred to third-parties. If required, we may provide an electronic copy of the personal data, free of charge to you.
2. The right to be informed: You have the right to be informed about the manner of collection and gathering of your personal data, and give your free express consent for the same.
3. The right to data portability: You may obtain and reuse your personal data for your own purposes across different services. You may move, copy or transfer your personal data easily from service provider to another at any given time. The transfer must happen in a commonly used and machine-readable format.
4. The right to be forgotten: If you are no longer our customers or wish to withdraw your consent to use your personal data, you have the right to have your data deleted.
5. The right to object: If you have any objections regarding our use or processing of your data, you may request us to stop further processing of that data. Following your request, the processing of your data shall stop.
6. The right to restrict processing: You can ask to stop processing your data or stop a certain kind of processing.
7. The right to be notified: You have the right to be notified in the event of a personal data breach that compromises your personal data, within 72 hours of our first learning of the breach.
8. The right to rectification: You can request to update, complete, or correct your personal data. If you wish to exercise any of the rights above-mentioned, you may email us at [email protected]

No discrimination:
We provide equal and non-discriminatory services to all the Users of the Website, and do not discriminate against any User on refusal for providing their consent in exercise of their rights under law. However, collection and processing of your data is necessary for us to provide you with some Services, and in event you refuse to grant us the permission, we may not be able to provide you, our Services.

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